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Re: FDA rules for promoting drugs on media

Posted by Tabitha on February 22, 2016, at 16:27:23

In reply to Lou's reply-FDA rules for promoting drugs on media, posted by Lou Pilder on February 22, 2016, at 15:44:52

> You want to know about the FDA rules for promoting these drugs. The rules are not different for social media. I do not know why Mr. Hsiung is exempt from the rules. Let us look at this:
> Lou
> http://www.drugwatch.com/manufacturer/marketing

The article talks about FDA regulations about advertising by pharmaceutical companies themselves. It also said a celebrity was warned by the FDA for a social media post about a morning-sickness drug. However it left out the key fact that she was actually being *paid by the pharmaceutical company* to promote the drug, which is why her act violated FDA rules. It is because she was acting on behalf of the company, thus her post was considered advertising. I am not paid by any pharmaceutical company, nor is Dr Bob, so I cannot see how any FDA rule is being broken.

For more on the celebrity case http://www.slate.com/articles/technology/future_tense/2015/08/fda_warned_kim_kardashian_for_promoting_diclegis_on_instagram_that_s_wrong.html

 

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